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5/29/15

Need to Know: May 29, 2015

Fresh useful insights for people advancing quality, innovative and sustainable journalism

OFF THE TOP

You might have heard: Vox card stacks are now embeddable anywhere on the Web (Vox)

But did you know: Vox is partnering with McClatchy to bring its explainers to local readers (Poynter)
As Vox makes its card stacks embeddable anywhere on the Web, Vox is working with McClatchy to bring their explainers to readers on McClatchy’s 29 local news sites. On Thursday, McClatchy began including card stacks in relevant national and world stories, which are then distributed to the company’s local and regional newspapers. Julie Moos, McClatchy’s director of shared news initiatives, says the card stacks will help add an additional layer of context to stories: “It’s a great opportunity to learn from a company that has been innovating in digital ways that are going to allow us to do things that we couldn’t otherwise do.”

+ Noted: BuzzFeed builds an in-house “opposition research” team, using a codified system to search archives, the Internet and tips for information on the 2016 candidates (Politico); Members of Gawker’s staff explain why they’re voting on unionization: “Working for this company is incredible … But we also exist in a bubble. When it bursts, I’d like us to have fair labor practices in place to protect everyone” (Gawker); Tulsa news startup The Frontier will feature local investigative reporting with a $30/month paywall (Nieman Lab); Path and Path Talk acquired by Daum Kakao (Medium); Fusion dissolves its DC office, hiring an MSNBC producer to lead new election unit from New York (Politico)

API UPDATE

The week in fact-checking
As part of our fact-checking journalism project, Jane Elizabeth highlights stories worth noting related to truth in politics and on the internet. This week’s round-up includes the history behind Jeb Bush’s nickname, fact-checking a beauty pageant, and an independent fact-checking website funded entirely by donations.

TRY THIS AT HOME

Why visual communication remains a vital skill for journalists (Huffington Post)
Zach Kitschke, Canva’s head of communications, says that as the Internet becomes a shouting match, it’s not about who shouts the loudest but who shouts the smartest. To make people stay on the page, share your article and remember what they read, Kitschke says visuals are essential. People only retain 20 percent of what they read, but if you put that information into an image, retention jumps to 80 percent.

+ Why journalism needs to move away from the “single story”: “By painting a fuller picture of what’s happening in a community or in a person’s life, our stories can more accurately reflect the beauty and range of diversity” (ivoh)

OFFSHORE

UK media banker predicts that newspapers ‘will not only survive, but prosper’ (Guardian)
Media banker Lorna Tilbian believes that there’s cause for optimism in the newspaper industry as digital advertising revenues grow. While acknowledging the challenges that have hit the newspaper industry, Tilbian says the industry is headed toward a rebound in display advertising. Tilbian says: “I believe that the next decade will see newspapers move away from a free ad-funded model towards a diverse range of online business models appropriate to the publisher’s readership base.”

+ To compete with traditional Spanish media, news startup El Español raises about $3.4 million through crowdfunding in less than two months and gives all donors a financial stake in the business (Columbia Journalism Review)

OFFBEAT

How to break free from legacy technologies (Harvard Business Review)
New technologies hold potential for new ways to serve customers, but established companies can find it difficult to abandon the technologies they’ve used for so long. To spur the adoption of new technologies, Willy C. Shih says established organizations should encourage experimentation with new tools and methods. Shih also recommends designing systems so that they can be easily upgraded and can adapt to new opportunities.

UP FOR DEBATE

Whether or not the Apple Watch is a big hit, it will expose how little publishers know about their readers (Nieman Lab)
The Apple Watch is representative of a new class of devices that demand customized experiences for their users, which Joshua Benton says will expose how little publishers know about their readers. While only a small share of news consumers will have a smartwatch in the near future, Benton notes that the first generation of news apps for the Apple Watch are shallow in content and clumsy to navigate, showing a lack of understanding of what works on wearables. Benton says: “The problem the watch outlines … is a very real one. It’s a problem for advertisers; it’s a problem for building audience; it’s a problem for customizing information that meets readers’ needs.”

+ Ken Doctor says Vox’s acquisition is another sign of more consolidation to come as big companies eat small ones (Nieman Lab), just as Tribune Publishing’s purchase of U-T San Diego was a sign as well

SHAREABLE

Eric Nuzum’s plans for Audible: Make it a place where people come to do their best work without worrying about paying for it (Current)
Eric Nuzum, NPR’s outgoing programming VP, has big plans for the future of Audible.com in his new role as its senior VP for original content. His ideas range from a documentary series to a game show, but he also wants Audible to help audio producers do groundbreaking work. Nuzum says he wants Audible to become, “the place where … top-shelf creative talent come to do the best work of their lives, and not have to worry about how to market it or pay for it.”

+ BuzzFeed may still be a bit player in news: Out of BuzzFeed’s 76.7 million multiplatform unique visitors in April, only 17 percent were coming for news (Digiday)

+ Quartz’s editor explains its strategy for its video unit (Quartz), taking cues from BuzzFeed’s platform-agnostic approach (Fortune)

FOR THE WEEKEND

+ Evan Spiegel plans to turn Snapchat into a “real business”: He believes his Millennial audience is on mobile, and they’re not being appropriately served by the big companies in Silicon Valley (Bloomberg)

+ Advice for students starting their summer internships: “Don’t let your inexperience, or your ego, or your insecurity rule. Instead, go in ready to be productive and maybe look silly” (Poynter)

+ A look at a new way political campaigns can respond to the news, from the creators of Rap Genius: Campaign operatives can annotate news stories, providing a platform for rapid responses to stories and “correcting the record” (National Journal)

 

The post Need to Know: May 29, 2015 appeared first on American Press Institute.



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