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4/27/16

Need to Know: April 27, 2016

Fresh useful insights for people advancing quality, innovative and sustainable journalism

OFF THE TOP

You might have heard: Gannett offered $815 million for Tribune Publishing, and there’s reason to believe that Gannett will succeed in acquiring Tribune

But did you know: Tribune Publishing chairman Michael Ferro says Gannett is ‘trying to steal the company’ (Los Angeles Times)
“I believe 100% in my heart that this is completely a manipulation, that they’re trying to steal the company, bum-rush us,” Tribune Publishing chairman Michael Ferro tells the Los Angeles Times “It is ungentlemanly, it is not what we do in this industry. It is not the way we do business.” Meanwhile, Gannett said in a letter on Tuesday to Tribune CEO Justin Dearborn that Tribune’s management is ignoring its offer: “From the time of my first contact to Tribune, all we have asked for is a substantive response to our proposal,” Gannett CEO Robert Dickey wrote.

+ Some background on how Ferro, an entrepreneur from outside the media industry, is expanding his control of Tribune’s board: Ferro invested $44.4 million in Tribune, receiving a seat on the board in return. He then pushed the board to fire CEO Jack Griffin and hire Dearborn, and he also pushed the board to expand to 10 people, bringing in people who have little journalism background (New York Times)

+ Noted: Las Vegas Review-Journal columnist John L. Smith resigns after the paper stopped him from writing about owner Sheldon Adelson (Politico Media); New York Magazine is launching a tech and culture website called Select All, which will be led by former Gawker editor Max Read (New York Times); Nieman Foundation announces its 79th class of Nieman Fellows, including Katherine Goldstein, who will study strategies for hiring and retaining a diverse staff, and Tyler Dukes, who will study best practices for college journalism programs looking to democratize data-driven reporting for underserved communities (Nieman Foundation)

TRY THIS AT HOME

Lessons in how to translate a podcast to social media, from Serial’s community editor (Medium)
“Serial takes the reporting seriously, and ourselves less so,” Serial’s season 2 community editor Kristin Taylor writes. “It wasn’t Sarah [Koenig] posting on the social accounts, but the accounts needed to feel like the show  —  in the show’s style, fitted to the tone and diction of the particular platform.” Taylor shares how that tone differed across platform, how the Serial team edited audio clips for platforms such as Vine and Instagram, and how Serial used social media to understand why its audience was listening to the podcast, using that information to better serve them.

OFFSHORE

The New York Times is closing its editing and print production offices in Paris, eliminating 70 jobs (Politico)
The New York Times is changing how it thinks about its international edition, and closing its editing and print production offices in Paris. The International New York Times will be redesigned, and editing and print production will take place in New York and Hong Kong. The New York Times currently employs 113 people in Paris, and it says about 70 staff members will either be let go or relocated.

+ The BBC pledges that women will make up half of its workforce on screen, on air and in leadership roles by 2020 (BBC)

OFFBEAT

Though Twitter is making changes, its first quarter earnings show those changes aren’t driving revenue growth (The Verge)
Twitter reported underwhelming first-quarter earnings on Tuesday: It reported $595 million, below the $607.8 million that analysts expected. And even though Twitter added 5 million users in the first quarter, The Verge’s Casey Newton writes that’s well below what Twitter needs to be adding to take ad money away from Facebook and Google. Twitter has been making changes to appeal to a larger audience, which Newton says “have been welcome, if overdue.” But, Newton says: “Collectively, changes to the product have failed to broaden the appeal of the core service, even as its rivals continue to grow.”

UP FOR DEBATE

‘Is the chatbot trend one big misunderstanding?’ (MIT Technology Review)
U.S. tech companies are rushing to mimic Chinese messaging platforms and their success, but WeChat product manager Dan Grover suggests that China’s experience shows that chatbots aren’t always desirable. U.S. chat bots are mostly being designed to perform tasks, such as searching for flights, via a conversation between the user and the bot. But that conversational style requires more action from the user, and China’s most successful chat interfaces are more conventional, such as a multiple choice-style question.

+ Earlier: Dan Grover explains why bots won’t replace apps, but better apps will replace apps

SHAREABLE

By establishing better standards, analytics company Tubular Labs wants to become ‘Nielsen for branded web video’ (Wall Street Journal)
Publishers and brands alike are investing in online video, but what Tubular Labs says they’re missing is standards. Tubular Labs is aiming to become the “Nielsen for branded web video” by establishing standards, such as a metric it’s calling “ER30.” ER30 stands for “engagement rate of a video during its first 30 days,” which Tubular calculates by collecting engagement data such as likes, comments and shares from Facebook, YouTube and other platforms.

 

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