There’s no good way within the Snapchat app to discover new accounts to follow, which can be a challenge for publishers trying to get started on Snapchat and build an audience there. But two new tools are trying to fix that problem. GhostCodes and Peek help Snapchat users find interesting users to follow, and help other users discover their own profile in turn. Fast Company’s Ryan Holmes describes GhostCodes as “cheat-sheet for following the right people and learning how to use Snapchat effectively,” which can be useful for publishers working to get started on Snapchat.
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from American Press Institute http://ift.tt/1TWgvpD
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