When Thomson Reuters starts to think about new products, head of advanced product innovation Robert Schukai says they consider how a product fits in with the “dayflow,” rather than the workflow, of users. Reuters’ idea is that people are looking for different information based on their context and location. Schukai: “We’re thinking about what happens from the time our customers wake up to the time they go to bed.”
+ Earlier: We now live in an age when everyone has their own Personal News Cycle
The post How Thomson Reuters approaches mobile products: How will it fit into a user’s day? appeared first on American Press Institute.
from American Press Institute http://ift.tt/1bXUsRp
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