School choice seeks to revamp America’s education system by creating a marketplace of schooling options. In his latest report, AEI’s Michael McShane offers ways in which both the demand and supply side of school choice can be improved, thus creating a better marketplace.
To improve demand:
1. Parents tend to follow Maslow’s hierarchy of needs when selecting a school: Test scores can tell us one important part of what parents are looking for, but parents need more and wider information to make an informed decision about their child’s school.
2. Parents need help advocating for programs that help their children: Organizations that want to help parents select schools should also think about how they can help connect parents with the political process to ensure that school choice programs are able to continue.
To improve supply:
1. Financial capital: Designated line items in state budgets, traditional bond-granting authority, and social impact bonds can help cover the high upfront capital costs associated with starting or expanding a school.
2. Regulation: Regulations for school choice programs must be designed with the understanding that they are regulating a marketplace, not a monopoly.
To read McShane’s other suggestions for improving supply and demand, the full report can be found here.
To arrange an interview with Michael McShane, or another AEI education scholar, please contact media services at mediaservices@aei.org or 202.862.5829.
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