ProPublica’s senior engagement editor Amanda Zamora says building audiences through social media takes time, but it’s worth the investment. Zamora shares her insights on audience engagement, including how to use messaging apps to create a conversation between journalists and the community.
+ More on messaging apps: Lessons from students at U.K.’s Birmingham City University on covering an election through WhatsApp (Online Journalism Blog)
The post Insights from ProPublica on building audiences through social media appeared first on American Press Institute.
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