Fresh useful insights for people advancing quality, innovative and sustainable journalism
You might have heard: Publishers sometimes delete posts after various pressures, such as when BuzzFeed deleted posts criticizing Microsoft, Pepsi and Axe after complaints from its business side
But did you know: Business Insider removed several posts after the author of a new biography on Elon Musk complained (New York Observer)
After receiving complaints from Ashlee Vance, a Bloomberg Businessweek reporter and author of a new Elon Musk biography, Business Insider removed several posts on Elon Musk from its site. Vance accused Business Insider of mining his book for blog posts. Now, clicking on the headlines of several posts leads to the Amazon page for the book instead of to the story. Vance says: “Everyone will do a post or two, but BI takes it to the next level. They were serializing the book in lots of little posts.”
+ Noted: Re/code was valued between $15 and $20 million in the Vox deal and was projected to generate revenues of $12 million this year, most of which coming from its Code conference and events would be a new revenue stream for Vox (Business Insider); Gannett officially acquires 11 media organizations from Digital First Media (Gannett); Former Face the Nation host Bob Schieffer named Walter Shorenstein Media and Democracy Fellow and will study the 2016 presidential election (Shorenstein Center); Mashable moves into the branded video business with the hire of a reality TV veteran (Hollywood Reporter); Many of Medium’s sites are undergoing major changes as Medium wants to move into being a social network rather than a publishing platform (Business Insider); The number of individual donors to public radio stations dropped in 2014 by 2 percent, ending its five year growth streak (Current)
To fix the video discovery problem, a NYC-centric video platform is going local (Digiday)
As video continues to grow rapidly, getting audiences to discover videos is one of the biggest problems that remains. To overcome that problem, NYC.TV is trying to recreate public access TV by giving independent New York City-area video creators a place to promote and distribute their content. NYC.TV’s co-founder Kareem Ahmed says: “Just publishing a video is not enough to drive audience to it. There needs to be another layer of effort that becomes a part of the process.”
Why ‘most international news is no longer foreign news’ (BBC)
Lyse Doucet, BBC’s chief international correspondent, says that most international news stories are no longer foreign news. That’s because most of today’s “foreign” stories, such as the Ebola epidemic, have an impact on our societies. Doucet says: “Many major stories of our time … are not just about countries far from our shores,” an idea worth keeping in mind when reporting on international stories.
+ A look at how the BBC uses its mobile apps to build a global audience: Putting an emphasis on mobile means “making bespoke content that works for mobile first, before worrying about it how it works elsewhere” (TheMediaBriefing)
To resonate with audiences, understand their pain points (Inc.)
In describing how to be a “thought leader,” Peppercomm’s co-founder Steve Cody says you have to be focused on what problems keep your audiences up at night. To ensure your ideas connect with your audiences, start by proving that you know what problems your audience is facing and put forth a unique point of view on those problems. Once you’ve determined your point of view and the problems you’re tackling, be consistent in conveying that message.
When publishers focus only on maintaining print, they’re missing out on opportunities for new business models (The Newspaper Works)
Simon Holt, managing editor of Australia’s Brisbane Times, says that when news organizations keep their focus on maintaining levels of print penetration, they’re missing out on huge opportunities for growth. As publishers move forward, Holt says publishers can choose to chase either audience or authority. When publishers chase audiences, Holt says their strategy becomes, “Build the audience, and the quality will come,” and with authority, “Build a quality product, and the audience will come.”
+ Jay Rosen on why common campaign coverage makes citizens unhappy: Most campaign coverage isn’t created with citizens in mind (Medium)
Pew: 61 percent of Millennials get their political news from Facebook (Pew Research Center)
A new report from the Pew Research Center shows that Facebook is the main source of political news for Millennials, as well as Gen Xers. There’s an inverse for Baby Boomers: Millennials are less reliant on local TV for political news than Baby Boomers are, with 37 percent of Millennials seeing news there in any given week as compared to 60 percent of Baby Boomers. And while 61 percent of Millennials get political news from Facebook in any given week, just 39 percent of Baby Boomers got political news from Facebook.
+ Four journalism projects that let the audience determine what to cover, including Chicago’s public radio affiliate WBEZ’s Curious City: Anyone can put forth questions about Chicago, which are then voted on by the public, with the winning questions becoming the basis of reporting for WBEZ (International Journalists’ Network)
+ How Vanity Fair protected the Caitlyn Jenner story: The magazine worked on the story and pictures on a single computer that was never connected to the Internet, with the elements going onto a thumb drive each night and being deleted from the computer (Mashable)
The post Need to Know: June 2, 2015 appeared first on American Press Institute.
from American Press Institute http://ift.tt/1dIW9mn
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