Publishing group Local World is launching Quirker.co.uk, a website that will include “the best of real life eccentric content.” Quirker will take stories from Local World’s titles, drawing from more than 70 sites across the company, and re-edit and publish the stories for a “social audience.” Local World digital content director Steve Anglesey says: “Quirker is a terrific home for the most eccentric, funny, man-bites-dog, weird and real life stories we produce as a group every day. This platform gives us an opportunity to really capitalize on the virality of this content, reworked in style and format for a young, mobile audience.”
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from American Press Institute http://ift.tt/1MaJTWH
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