Vox’s engagement editor Allison Rockey says news outlets should worry less about the Facebook algorithm and think more about what stories their audiences will want to read. To gain an advantage in social media, Rockey says publishers can ensure stories have strong headlines and have a good image, as well as determining the best times to post from analytics. Rockey says: “People spend hours and weeks just completely stressed out about the Facebook algorithm, what is it doing, how do we trick it, how do you get your content out there. Just stop worrying about it.”
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from American Press Institute http://ift.tt/1BYF0dS
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