Cincinnati TV station WCPO launched a paywall in January 2014 and focused on increasing the quality and breadth of its coverage, leading to increased competition with the city’s leading daily newspaper the Cincinnati Enquirer. Management at both news outlets say the competition between the two is leading to better journalism for their audiences. Chief digital officer for Scripps, which owns WCPO, Adam Symson says: “I feel great about the journalism that the city now has access to as a result of WCPO. I think it’s safe to say that even our competitors at the Enquirer have upped their game. To me, it’s just a win-win when the complacency is shaken out of a marketplace.”
The post How competition between a Cincinnati TV station and newspaper is leading to better journalism for their audiences appeared first on American Press Institute.
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