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You might have heard: Twitter’s unreleased Project Lightning will bring curation to the platform with an editorial team curating content around events, breaking news and “anything that’s interesting”
But did you know: Twitter is experimenting with a ‘News’ tab to make content easier to find (BuzzFeed)
Twitter is experimenting with a “News” tab in its apps, which brings up a list of headlines from pre-approved publishers that are trending on the platform. When you click on a headline, a story screen appears with an image, headline, block of text from the story, and top tweets about the story. Alex Kantrowitz writes that the News tab could lower Twitter’s barrier to entry for those who don’t understand the platform: “Instead of leading with tweets, the tab introduces people to Twitter with something everyone understands: headlines. Tweets come after.”
+ Noted: Two journalists arrested for recording Ferguson protests will not face charges (ACLU of Missouri); Investors including The Daily Mail raised $2 million to revive teen magazine Tiger Beat (New York Times) with a plan to turn the print magazine into a media company spanning television, radio, live events and film (Digiday); Vice’s new female-centered channel Broadly won’t be a “pink ghetto” catering only to women, but its editor in chief says it will cover issues that the “mainstream press are failing to cover” (Guardian)
How a Florida newspaper is allowing writers to go after enterprise stories and creating a happier newsroom, despite a smaller staff (Columbia Journalism Review)
At the Pensacola News Journal, reporters are happier than they’ve been in years, despite a smaller newsroom after the paper was hit hard by layoffs in 2013. Features writer Troy Moon says editors are more hands-off and trust writers to use their instincts, which encourages reporters to pursue more in-depth stories. To allow writers to go after those stories, executive editor Lisa Nellessen-Lara says the newspaper has stopped assigning stories to fill gaps in the paper. Instead, they’re now more likely to use a wire story or use the space to promote something they’re doing online.
+ Lessons in social media: How AJ+ makes its videos stand out on Facebook with autoplay videos that don’t need sound (Nieman Lab) and tips for bringing news to Pinterest (Journalism.co.uk)
Photojournalist’s death in Mexico City underscores the growing danger of being a journalist in Mexico (Los Angeles Times)
Journalists in Mexico are mourning the death of photojournalist Ruben Espinosa who was shot to death with four other women in Mexico City on Sunday. Espinosa had fled the state of Veracruz for Mexico City seeking security, and some say his death has shattered the idea that Mexico City could be a safe haven for journalists looking to escape violence in other states. Saul Ruiz, a photojournalist who works for Spanish newspaper El Pais, says: “It doesn’t matter what you cover anymore. You just have to hope that it doesn’t happen to you.”
Amazon Studios chief explains why data isn’t everything (Guardian)
Roy Price, chief of Amazon Studios, says that while data is helpful, it’s also easy to misuse or overuse data. The data might tell you that Breaking Bad and Downton Abbey were both incredibly popular, but Price says that doesn’t mean that the two shows should be combined. Price says: “It’s definitely possible to over or misuse it and apply it in an incorrect context and to ask the data to guide you in too granular a way.”
Why disabling comments is the opposite of an engagement strategy (Medium)
Howard Goldberg, former AP New York bureau chief, writes that turning off the comments is the opposite of an engagement strategy, and comment sections can be used as a playground for newsrooms. Disabling comments drives users to other platforms, and newsrooms should develop a strategy for managing comment sections, which may include bringing in outside help. Goldberg writes: “Think about what interactivity means in digital news, and you can’t get away from the requirement for audience participation. … All those people who no longer tune in to the evening news at an appointed hour, subscribe to newspapers, frequent a newsstand or even bookmark a homepage make up a formidable former audience that have to be targeted with engagement strategies.”
Embracing the rise of mobile video, Mashable uses vertical video to visit the creator of the cronut (Adweek)
Mashable published its first story to use vertical video on Monday, visiting the creator of the cronut. Mashable developed the capability for a vertical video player through an in-house production team and Adweek reports it’s the first to have such a player. Mashable’s VP of product management Darren Tome says: “Phones are the dominant device for content consumption with the young, digital generation, and with our new vertical video player, we’re bringing video to our community in an aspect ratio that’s native and natural for mobile.”
+ Does web traffic affect what stories get covered? Wharton marketing professor Pinar Yildirim says yes, but it doesn’t necessarily lead to an overabundance of “soft” news stories (Knowledge@Wharton)
The post Need to Know: Aug. 4, 2015 appeared first on American Press Institute.
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