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3/24/16

Pay-per-article platform Blendle has launched in the US, with partners including NYT and WSJ

You might have heard: A Dutch startup called Blendle is trying to get readers to pay by the article, with investors including The New York Times Co. and Axel Springer

But did you know: Dutch startup Blendle has officially launched in the United States with its “iTunes for news” model. The New York Times, Wall Street Journal, Financial Times and more than a dozen other publishers have all made their content available through Blendle’s app. Users pay by the story, as little as 9 cents each, and if they’re unsatisfied with a story, they can request a refund. Blendle’s co-founder Alexander Klöpping says that the generation that has grown up paying for individual songs on iTunes will be more likely to pay for individual articles with a platform that makes it easy.

The post Pay-per-article platform Blendle has launched in the US, with partners including NYT and WSJ appeared first on American Press Institute.



from American Press Institute http://ift.tt/1XPCOR8

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