The New York Times wrote this weekend about the surge in podcasting and Apple’s relationship to that surge, but Marco Arment argues that podcasts still work more like an “old-school blog,” rather than the App Store. Podcasters have control over monetization and analytics, and podcasts can be hosted anywhere, with podcasters retaining control and ownership. Apple does have the biggest podcast player and podcast directory in the world. But Arment says that podcast functionality is essentially the same as it was a decade ago and argues podcasters as a whole are better off for that.
The post ‘Podcasts work nothing like the App Store, and we’re all better off making sure they never head down that road’ appeared first on American Press Institute.
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