You might have heard: BuzzFeed “won the Internet” by prioritizing platforms: 27 percent of its traffic is native Facebook video
But did you know: BuzzFeed has successfully industrialized the viral video, finding success in distributing video on platforms including Facebook and YouTube. But independent YouTubers who pioneered viral video want to take it back from BuzzFeed, arguing that BuzzFeed steals their ideas. In a Change.org petition addressed to BuzzFeed’s advertisers with more than 5,500 signatures, independent YouTube comedian Akilah Hughes writes: “BuzzFeed has been caught repeatedly stealing ideas, jokes, bits, gags, and therefore money from prominent YouTube creators. This is a deliberate initiative on BuzzFeed’s behalf to undermine the hard work of independent comedians, creators, and innovators.”
The post BuzzFeed industrialized viral video, but independent YouTubers want to take it back appeared first on American Press Institute.
from American Press Institute http://ift.tt/2a1Vb3H
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