Fresh useful insights for people advancing quality, innovative and sustainable journalism
You might have heard: Vox Media launches the Storytelling Studio, a team dedicated to figuring out better ways to tell stories in a “truly distributed world, where our own websites are less and less likely to be the place where a user will read or watch our journalism” (Vox Media Storytelling Studio)
But did you know: Vox Media’s Storytelling Studio will use product thinking at the story level to better engage readers (Nieman Lab)
With its new Storytelling Studio, Vox Media is “establishing that publications and media companies must continue to move beyond the idea of web-page-as-central-hub,” Taylyn Washington-Harmon writes. Instead, the Storytelling Studio will use product thinking at the story level to figure out better ways to engage readers. As for what kinds of stories you can expect to see the Storytelling Studio take on, Lauren Rabiano says: “[We want] stories that are more enterprising, stories where we’re doing our own data collection, talking to new sources that no one’s ever talked to, an enterprising sort of journalism that other people don’t have easy access to.”
+ The Storytelling Studio’s first project is Vox’s Hillary Clinton interview and profile (Vox)
+ Vox Media names Melissa Bell publisher, a job that’s been vacant since January 2014 (New York Times)
+ Noted: Gannett reports its Q2 net income is down 77 percent to $12.3 million from $53.3 million a year ago (USA Today); NYT reports a net loss of about $500,000, which it attributes in part to “severance costs related to the closing of the company’s editing and prepress operations in Paris” (New York Times), but it also reports that it’s hit a “tipping point” in digital advertising (Poynter); BuzzFeed editor Ben Smith reminds staff to refrain from bias on social media after several reporters tweeted “glowingly” about Obama’s speech at the DNC (Business Insider); GateHouse Media buys The Fayetteville (N.C.) Observer, ending 93 years of local ownership (Fayetteville Observer); NY Observer political correspondent Lincoln Mitchell resigns from paper over its close ties with Donald Trump (Mediaite)
API UPDATE
The week in fact-checking
As part of our fact-checking journalism project, Jane Elizabeth and Poynter’s Alexios Mantzarlis highlight stories worth noting related to truth in politics and on the Internet. This week’s round-up includes why it’s been a good week for “post-fact” headlines, whether people really want the truth, and how PolitiFact is already thinking about tracking the next president’s promises.
5 ideas for how to use analytics in newsrooms (Journalism.co.uk)
Sharing ideas from a panel at Journalism.co.uk’s newsrewired conference last week, Thalia Fairweather writes most newsrooms can use metrics in smarter ways to help reporters do their jobs better. Among the ideas that surfaced at the conference: Pageviews should not be your sole form of analytics, avoid clickbait headlines that don’t match your strategy, look at the bottom 10 percent of your articles and analyze what didn’t work, compare different metrics against each other for a fuller picture, and identify which metrics match your strategy best.
Times editor: Our success with a subscription model shows The Guardian’s need for one (The Drum)
Six years ago, Guardian editor Alan Rusbridger and then Sunday Times editor John Witherow debated a new digital subscription model the Times would soon begin implementing, with Rusbridger arguing that the model would be a “vault of darkness” generating few pageviews. Now, Guardian Media Group is reporting annual losses of £68.7 million, while the Times declared a pre-tax profit of £10.9 million in its last financial reports. Witherow, now editor of the Times, is now arguing that the Guardian should consider heading in the same direction as the Times: “If [The Guardian] want to ask people to donate that’s fine, but they are going to have to donate more, and it just seems to me that it’s a gradual process that they are heading towards a paywall, and there’s nothing wrong with that.”
The 2016 presidential election shows how fully mobile has become embedded in our culture (MediaShift)
“If you’re wondering how deeply mobile technology has permeated American culture, look no further than the 2016 presidential race,” Noor Naseer writes. Donald Trump uses Twitter to “claim authenticity” with his followers, Hillary Clinton and Bernie Sanders both made digital advertising a priority in their marketing plans, and Ted Cruz used data from his campaign app to create voter profiles and messaging based on those profiles. And on the side of news organizations, CNN launched an iOS app for in-depth poll tracking.
Jim Brady: Journalistic ethics don’t have to clash with business success (Digital Content Next)
“There are still way too many journalists who throw their hands up at the first discussion of money, muttering, ‘This isn’t my problem. I just do the journalism,’” Jim Brady writes. Brady argues that point of view is one that’s at the center of cultural problems within legacy news organizations. Brady outlines his beliefs on how journalists should interact with the business side of journalism: Journalists should understand how their organization makes money and should be encouraged to come up with business ideas and to talk to the people who make money for their organization, Brady says.
5 charts to better understand who ad-blocking readers are (Digiday)
Using data from Interactive Advertising Bureau, Digiday explains the rise of ad blockers and who users with ad blockers are. Younger readers are more likely to use ad blockers, data shows: Men between the ages of 18 and 34 are the most likely to block ads, while women in that age range also show high rates of ad blocking. There’s also a few key reasons people turn to ad blockers in the first place: IAB’s data shows that people are particularly annoyed by invasive ads that block the content they’re trying to see, and they’re trying to save data or browse websites faster.
FOR THE WEEKEND
+ A sports reporter who’s leaving the industry explains how news organizations should respond to colleges creating their own sports coverage: “I think every traditional media outlet needs to kind of sit down and look themselves in the eye and say ‘what are we doing here?’ and ‘how can we best serve our readers?’ because more and more schools are going to try to keep stuff for themselves, so how do we do what we want to do given the changing landscape?” (Raleigh & Company)
+ Trump’s attacks on the media distort reality, Margaret Sullivan argues: “No candidate has attacked the media as relentlessly as Trump — or with as little regard for reality. The press may be vulnerable to these broadsides because trust in journalism is so low. … So Trump’s attacks fall on fertile ground, despite the strong and important journalism that keeps coming from the best news organizations.” (Washington Post)
+ A look into the day-to-day life of San Francisco Chronicle editor Audrey Cooper, whose gets nearly 2,000 emails a day, has a schedule that’s booked 3 weeks in advance, and often works 100 hour weeks (The Cut)
+ Verizon’s challenge is to now unlock Yahoo’s “hidden value,” which could include combining Yahoo with AOL to create a digital advertising and content organization to compete with Google and Facebook (Knowledge@Wharton), a feat Verizon may be able to pull off given its unique position as a mobile carrier and ISP (New York Times)
The post Need to Know: July 29, 2016 appeared first on American Press Institute.
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