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8/16/16

Need to Know: Aug. 16, 2016

Fresh useful insights for people advancing quality, innovative and sustainable journalism

OFF THE TOP

You might have heard: Silicon Valley entrepreneur Peter Thiel funded Hulk Hogan’s lawsuit against Gawker, spending about $10 million to help “victims” of Gawker in an act of “deterrence”

But did you know:Peter Thiel says journalists should ‘condemn those who willfully’ cross the line with sensitive information (New York Times)
In an editorial for The New York Times, Peter Thiel writes that “cruelty and recklessness” were “intrinsic” parts of Gawker’s business model and that he’ll support Hulk Hogan’s lawsuit against Gawker “until his final victory.” Writing on the defense of privacy in a digital age, Thiel calls on journalists to use their judgment in cases of sensitive information: “Since sensitive information can sometimes be publicly relevant, exercising judgment is always part of the journalist’s profession. It’s not for me to draw the line, but journalists should condemn those who willfully cross it. The press is too important to let its role be undermined by those who would search for clicks at the cost of the profession’s reputation.”

+ Gawker bids were due at 5 p.m. on Monday, setting the stage for an auction today: Potential buyers include Ziff Davis, Univision, New York Magazine and Penske Media (New York Times); A FAQ about what happened to lead to the auction and how the auction will work (Recode)

+ Noted: The Wall Street Journal is tweaking its paywall to make it “bendier”: It’s testing 24-hour guest passes for non-subscribers, and allowing WSJ staffers to share full articles for free via social media (Nieman Lab); Poynter Institute reported a surplus of $900,000 for 2015, mostly driven by real estate sales, reduced expenses and increased revenue (Poynter); After Snapchat redesigned Discover, viewership grew but engagement dropped (Digiday); Instagram launches new comment filtering features for brands and publishers (Digiday)

TRY THIS AT HOME

Insights from FT’s special projects strategy: It’s building an ‘IKEA kit’ to help reporters with big stories (Journalism.co.uk)
Beginning at the start of 2016, Financial Times started changing its approach to commissioning and publishing articles across different platforms, leading to the creation of its special projects team. Six months in, special projects editor Robin Kwong explains what FT has learned thus far and how he’s helping reporters with bigger stories. For a special project to be successful, collaboration from across the newsroom is necessary, Kwong says. And to help reporters manage bigger stories, Kwong is building a three-part “IKEA kit” with a pitching form, checklist for the editor and a list of questions to analyze with FT’s in-house analytics dashboard to measure success.

OFFSHORE

The Olympics committee’s ban on GIFs successfully prevented many moments from going viral (15 minutes in the morning)
The International Olympic Committee’s ban on GIFs from the Olympics has been largely successful, Matt Haughey writes, but we’re all the ones who lose when moments from the games can’t take off on social media. Haughey explains: “There are so many wonderful, quick moments in sports. So many times something amazing happened, and only took a second, that used to serve as context for celebrations and posts from fans. Some animated GIFs were a nod to those that experienced them live, small aspects others might have missed. Other GIFs stand on their own and help share moments with people that missed them.”

+ How the GIF ban is being enforced: An ad agency exec who shared a GIF on Twitter was hit with a violation by the IOC after he tweeted a GIF of Katie Ledecky, which was later removed by Twitter (Digiday) and Tumblr is removing Olympic GIFs on fan blogs due to takedown notices (Gymnastics GIFs)

OFFBEAT

How the subscription economy is moving from newspapers and magazines to brands (Mumbrella)
The standard sales model for newspapers and magazines is being adopted by brands, Simon Canning writes, as brands see the benefits of a recurring revenue model. Netflix is a prime example of how a brand can benefit from a subscription model, Canning writes. That’s leading established companies such as Adobe and Salesforce to add subscriptions, while entirely new companies such as Dollar Shave Club are cropping up with business models based on subscriptions. David Gee, chief marketing officer for Zuora (which builds subscription platforms for businesses), explains that subscription models also help businesses understand their customers better: “It’s about managing the relationship and putting the subscriber at the center of absolutely everything.”

UP FOR DEBATE

Bill Adair: Political fact-checking shows why it’s time to fact-check all the news (Poynter)
There’s promising growth in fact-checking in routine news stories, Bill Adair writes. For example, a story might include a sentence or two explaining why a statement a politician makes is false. That’s an important trend, Adair writes, and one that should be extended to all news stories: “All news organizations should call out falsehoods in everyday coverage of speeches, campaign commercials and political debates. Noting the accuracy of a political claim should be as standard as including someone’s hometown or party affiliation.”

SHAREABLE

PwC’s digital trends to watch through 2020: Traditional media habits will die hard, and media consumption will remain largely local (TheMediaBriefing)
In this year’s report predicting major media developments to watch worldwide over the next five years, PricewaterhouseCoopers predicts that media consumption is going to remain largely local and traditional media habits will be hard to kick. Though economies are growing more global, consumers’ content preferences and consumption remains largely local. And some traditional media formats such as TV ads and cable bundles may be here to stay, PwC predicts — but expect to see this content integrated across TV, smartphones and tablets.

The post Need to Know: Aug. 16, 2016 appeared first on American Press Institute.



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