Messaging apps such as Snapchat and WhatsApp have gained millions of users in the past few years and are still growing fast. While many publishers and brands have caught on quickly, Tanya Dua outlines five things to know as you navigate working with messaging apps, including the amount of time people spend on messaging apps and the breakdown of unique visitors to the most popular apps.
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from American Press Institute http://ift.tt/1PwK2tl
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