When you’re struggling to find a concise way to share a story on Twitter or Facebook, Wall Street Journal social media editor Sarah Marshall says you should turn to your audience for help: Search for the URL on Twitter and see how other people have shared the story. Marshall says by seeing the conversation surrounding a story, you may find a good headline in a reader’s tweet about the story.
The post How to write social headlines with the help of readers appeared first on American Press Institute.
from American Press Institute http://ift.tt/1egrgGo
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