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You might have heard: Layoffs at Bloomberg this summer led some to speculate that Bloomberg was pulling back on its politics coverage
But did you know: Michael Bloomberg denies that he’s unhappy with Bloomberg Politics, saying it’s an important part of Bloomberg’s strategy (Politico)
Bloomberg Politics is critical to the Bloomberg Media brand, Michael Bloomberg says. Bloomberg denies that he’s unhappy with Bloomberg Politics and voiced his support for the politics coverage after editor Josh Tyrangiel resigned from the company on Thursday. Bloomberg says: “I’ve become a devotee of Bloomberg Politics. It’s an important part of our TV line-up and our strategy, giving our customers the news and people they need going into election season. I fully support it.”
+ After several high-level departures, Mathew Ingram writes that Bloomberg Media’s future is looking increasingly unclear: “If your main business consists of selling valuable financial information to paying users of your service or terminal, then what is the purpose of having a public website or a free magazine, or TV shows?” (Fortune) and after leaving Bloomberg Businessweek, former editor Josh Tyrangiel may join Vice (New York Times)
+ Noted: Huffington Post employees have formed a committee to unionize (International Business Times); The New York Times passes the mark of 1 million digital-only subscribers, and executive editor Dean Baquet says NYT now has more subscribers than ever (New York Times); Massachussetts hyperlocal The Worcester Sun will add a print Sunday paper for $1/week after it attracts enough paying subscribers for its website (Nieman Lab); McClatchy papers Kansas City Star and Dallas-Fort Worth Star-Telegram unveil redesigned websites and print products today (Garcia Media); Chicago Podcast Cooperative wants to connect podcasters in the city with local advertisers (Nieman Lab); An MIT student is building a tool to find the earliest uploaded copy of a video to help automate the process of video verification (Medium)
To attract viewers on Snapchat, publishers are depending on Twitter (Digiday)
For the publishers who aren’t part of Snapchat Discover, finding an audience on Snapchat can be challenging. To overcome the lack of discovery methods, some publishers are depending on Twitter to send viewers to Snapchat. Publishers such as Mic and The Huffington Post have changed their Twitter avatars to custom Snapchat QR codes, which users can take a picture of and then follow the publisher’s Snapchat account. After changing its Twitter avatar in late August, Mic says its daily count of new followers has quadrupled.
Blendle may be in a position for success as traditional advertising models crumble (Monday Note)
Micropayment startup Blendle may be in the right place at the right time, Frédéric Filloux writes. By allowing users to pay per article, Filloux says Blendle is attracting younger audiences and capitalizing upon weaknesses in the paywall model. In addition, Blendle comes at a time when “the traditional advertising model is crumbling under the pressure of programmatic buying and of the pervasiveness of adblockers.”
+ Earlier: A year after launching in the Netherlands, Blendle expanded into Germany with more than 100 partners at its launch, but there are reasons to be skeptical of Blendle’s pay-per-article model
Why senior-level employees need to understand design: ‘Good design is good business’ (McKinsey & Company)
In an interview with McKinsey’s Hugo Sarrazin, Kleiner Perkins Caufield & Byers design partner John Maeda says it’s critical for senior executives to understand design because it’s about more than just appearance. Maeda says design is about systems thinking as well, and it’s what drives people to buy products now: “We have enough processing power, therefore we aren’t driven to buy it because it’s faster or has more memory. So now we have to buy it because of how it makes us feel.”
+ Earlier: Our interview with Maeda about infusing design into your newsroom culture
A campaign to not name mass murderers is gaining traction (CNN Money)
Created by family members of mass shooting victims, the campaign “No Notoriety” that discourages news coverage of the people who commit mass murders is starting to see progress. The No Notoriety campaign encourages journalists to “recognize that the prospect of infamy could serve as a motivating factor for other individuals to kill others and could inspire copycat crimes,” and keep that responsibility in mind while reporting.
+ A counter-argument to No Notoriety: Requests to not mention the name of a shooter should be ignored because the shooter’s identity is relevant as the story unfolds, and investigations into the lives of shooters is a public service (Washington Post); What it’s like to routinely cover mass shootings: “The routine nature of gun violence is quashing our ability to feel. It means nothing, or almost nothing, to those outside the immediate bubble of the victims. … The shooters only grab our attention if they do something new, like open fire at an elementary school or post a first person video” (Medium); Media organizations responded to President Obama’s call for reporting to put gun violence into context (Poynter)
NYT community editor: ‘We have to treat comments as content’ (Nieman Lab)
As more media organizations choose to get rid of the comment sections, New York Times community editor Bassey Etim says publishers need to “treat comments as content.” NYT asked commenters in a survey about why they commented, finding 40 percent of commenters believe that comments add diverse views and 36 percent believe comments are insightful or complement the article. Etim also says the survey found that most commenters prefer the comments the NYT editors choose to highlight.
+ Earlier: Our reports on how to shape the nature of the comments posted on your website; and the types of stories and comments that promote comment-section engagement
The post Need to Know: October 5, 2015 appeared first on American Press Institute.
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