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2/1/16

DailyMail Online’s latest quarterly results show the challenges of monetizing online news

With 220 million unique visitors each month, DailyMail Online is the biggest English-language news site in the world. But in its most recent quarterly results, it only reported £23 million (about $33 million) in advertising revenue, or 13 cents USD per user. Frank Meehan writes: “As Flipboard and other startups in online news/media continue to struggle as well, the MailOnline results show that a very well run, optimized online news business still finds it hard to extract meaningful revenues per consumer, even at huge scale.”

The post DailyMail Online’s latest quarterly results show the challenges of monetizing online news appeared first on American Press Institute.



from American Press Institute http://ift.tt/1nYIRan

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